The Dental Lounge Manchester: Dental Website Design Case Study

A premium dental website that increased new patient enquiries by 285% in just 2 months

The Dental Lounge Manchester partnered with Wise Agency to launch a high-end dental website that reflected the standard of care patients experience in practice. Located in an upmarket area, the goal was to attract private patients searching for quality cosmetic dentistry and build instant trust through design and functionality.

The result was a complete website transformation, delivering a 285% increase in new patient enquiries within the first eight weeks of launch.

Designed to Reflect Clinical Excellence

This new dental practice needed a premium online presence to match its patient experience. We created a clean, modern layout with rich photography, confident typography and warm tones that reflect luxury while staying approachable. The site now communicates quality from the first scroll.

Optimised for SEO and Patient Growth

Every page was structured for search visibility around key phrases like “dentist in Manchester,” “cosmetic dentistry Manchester,” and “dental implants Manchester.” Clear call-to-actions, structured service pages and internal linking helped the site rank fast and generate high-intent leads organically.

Dental website video walkthrough of the dental lounge manchester

Fast, Seamless and Conversion-Ready

The previous site was slow, outdated and full of technical issues that blocked enquiries. Our rebuild focused on performance, accessibility and smooth form flow. Patients can now find treatments, learn about the team and book consultations in seconds, creating a frictionless experience that converts.